Finance

GB News passes 2 billion YouTube views as subscriber growth surges

GB News has reached a new digital milestone after surpassing two billion views on its YouTube channel, as the broadcaster’s audience growth continues to accelerate.

The channel, which launched in 2021, now has 1.92 million subscribers and is on track to reach the two million mark within weeks, according to the latest viewing figures. Data from August 12 shows the channel has achieved 2,236,288,208 views in total, reflecting what the broadcaster says is “soaring demand” for its content.

Geoff Marsh, GB News’ Chief Content Officer, described the achievement as “extraordinary”, adding: “Doing so in a highly competitive market speaks volumes about the depth, breadth, and quality of our output – and the tireless dedication of our brilliant team. The strength of our journalism is now firmly disrupting the established British media landscape.”

The channel said its growth spans multiple platforms, with the GB News app now ranking among the top five most downloaded free news apps in the UK, ahead of the BBC, Sky News, The Times, Daily Mail and the Daily Telegraph, according to Apple.

The broadcaster is also pushing ahead with its global expansion. Last week it launched on Truth+, the streaming platform linked to Truth Social in the United States. The deal will make GB News available worldwide as part of Truth+’s free basic package across mobile, web, and connected TV devices.

Truth+ chairman Devin Nunes said: “We welcome our good friends from across the pond, GB News, to the Truth+ platform.”

The milestone follows a period of record-breaking growth for GB News, which says it plans to “accelerate even further” into 2026 and beyond.

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