Stock Markets

How can a brand protect its reputation?

How can a brand protect its reputation? – BusinessWorld Online

      
      
      
      
      








What causes reputational damage? How can one mitigate the effects of it? What are ways companies can protect their reputation?

In this B-Side episode, BusinessWorld talks about these topics with R.G. W. Gabunada, a partner at Louder PH, a full-service agency, and the CMO of Mansmith and Fielders, a training and consultancy company.

Interview by Patricia Mirasol
Audio editing by Jayson Mariñas

AgarWalEkwensi


You May Also Like

Stock Markets

A worker uses a microscope at an electronics manufacturing assembly plant in Biñan, Laguna, April 20, 2016. — REUTERS EXPORTS to the US are...

Stock Markets

GILAS PILIPINAS will sport new gear and kits this year after an end to its long-time partnership with renowned sports brand Nike. In an...

Stock Markets

PHILIPPINE STAR/EDD GUMBAN THE PHILIPPINES saw a slight improvement in its ranking in a global corruption perceptions index by Transparency International, although its score...

Stock Markets

VICE-PRESIDENT SARA DUTERTE-CARPIO — FACEBOOK.COM/MAYORINDAYSARADUTERTEOFFICIAL SENATORIAL CANDIDATES in this year’s midterm elections should disclose their stance on Vice-President Sara Duterte-Carpio’s impeachment, lawmakers said on...

Exit mobile version